Brad Keselowski has embraced social media in a huge way. And his celebrated tweeting during Monday night's rain-delayed Daytona 500 won't land him in any hot water with NASCAR.
Keselowski took the unprecedented step of live tweeting from his car during the race providing his legion of followers, which reportedly grew by 65,000 during the race, with updates as things unfolded.
He tweeted up a storm during the nearly two hour red flag for Juan Pablo Montoya's fiery crash with a jet dryer on track before finally signing off when NASCAR had things ready to roll.
"Time to get back racing, thank you for following!," Keselowski wrote when the green was near.
There was speculation Keselowski may have unwittingly violated a NASCAR rule by bringing a recording device inside the cockpit of his car, something that is forbidden by the sanctioning body.
Some competitors pointed out that although Keselowski's interaction with fans brought a unique aspect to the night's proceedings, it wasn't exactly by the books.
"Yeah, I heard he was in trouble for having a recording device in his car," said Dale Earnhardt Jr. "But I think that's how Brad is, man. That's what he makes and what he enjoys. I thought it was pretty funny."
However on Monday the sanctioning body issued a statement saying Keselowski did nothing to warrant any discipline.
"Nothing we've seen from Brad violates any current rules pertaining to the use of social media during races," read the NASCAR statement. "As such, he won't be penalized. We encourage our drivers to use social media to express themselves as long as they do so without risking their safety or that of others."
So the good news is perhaps this won't be the last time Keselowski or any driver brings along their cellphone for the ride.
Here's a snapshot of Keselowski's timeline during Monday night's red-flag delay: